Personalised Packaging | Luxury Packaging Design for Lani Collection
Last Updated on Wednesday 29th Mar 2017
Tropical, colourful and calming; the Lani collection of 100% natural, 100% vegan hair and body treatment products are now even more stylish with luxury packaging design. With a vision to match the vibrancy of the brand to its packaging, Lani turned to the expertise of packaging specialist Keenpac to bring its brand wrapping to life.
Lani is a UK based company that specialises in tropical, natural, vegan and cruelty-free skin and hair care. The products are all hand-made in small batches every week to maximise freshness and to ensure every product is made with absolute care and precision. Only the highest quality, food grade ingredients are used – and the business avoids using any artificial preservatives, fragrances or chemicals. This means the Lani products are 100% natural, and 100% fabulous.
Founder and CEO of Lani, Viola Radomsky, said; “My interest in cruelty-free, vegan and natural products started after I made the transition to a vegan lifestyle in 2013. I became more conscious of what I was putting on my skin and hair and no longer wanted to use products with unrecognisable ingredients that may have also been tested on animals. The first product I made was an oil blend which I used as a hair mask, it became the bestselling Tropical Hair Treatment and it was this product that inspired me to found Lani in May 2014.’
With striking colour and tropical values the Lani brand is elegant and attention grabbing. The new retail box packaging by Keenpac had to capture this vibrancy and elevate the brand.
Key Account Manager at Keenpac, Warren Bennett, concludes;
“Lani first came to Keenpac as their existing box packaging didn’t reflect the vibrancy of the brand and the box insert wasn’t fit for purpose.
After sampling various styles we decided on a two-piece rigid presentation box produced using a rigid board covered with a coated art paper printed from CMYK with a reversed out white debossed logo and matt lamination. For the insert we used a bright white foam to really bring out the colour of the product and provide great protection at the same time.
Working with Lani has been an extremely enjoyable experience and I am really pleased with the end result – a bright and beautiful gift box that looks great and performs very well!”
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Continuing the Coronation celebrations this week at Keenpac. We celebrated in style with Scones Jam and Clotted Cream.
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Meet David Jenkins, our Business Development Director.
David has a passion for design and keeping up to date with trends and practices in the luxury and packaging sector, he is always well-equipped to deal with the challenges thrown his way.
A people person and analytical thinker he builds strong relationships and identifies new opportunities, working with the wider team to develop innovative solutions.
When he's not working he’s an avid sports fan - coaching rugby, taking his children to their sports activities, or watching his beloved Manchester United or Welsh Rugby team. If you want to talk sports (or packaging) he is the person to speak to.
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Meet Sara Harlock, Head of Internal Sales.
Sara manages our team of dedicated Internal Account Managers. She has a real passion for delivering exceptional service levels empowering her team to do the same - offering high levels of support and training. Sara loves to hear about the projects her team are working on.
In her spare time, she’s quite a foodie, cocktail and travel enthusiast and not so secretly is also an avid gamer. She loves exploring and is always looking for new places, experiences and adventure, in or outside the real world.
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Awesome lady
Love it Sara Harlock
All our global supply chain partners are certified by internationally recognised ISO 9001, and 14001 standards. These certifications require strict yearly audits so you can be assured quality, sustainability and ethics are maintained throughout your luxury packaging supply chain.
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Meet David Kerr, Quality Control Technician – a lover of packaging, music and collecting vinyl.
David understands the intricacies of the manufacturing process and the challenges associated with luxury brand packaging. Always passionate about the packaging we create, he carries out robust quality control tests, ensuring our clients' packaging is of the highest quality.
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David has been a god send since I started. A fountain of knowledge.
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Deliver exceptional unboxing experiences with visually alluring and sustainable packaging.
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